Who We Are

Gurpreet Lail is a proven executive with a track record of leadership success building alliances, developing value added programs, growing revenues, fund raising and achieving positive policy outcomes that benefit Canadians broadly. A lawyer by education and strategic leader by experience, Lail’s career includes more than 20 years of policy accomplishments and government advocacy across Western Canada and at national levels from progressive roles at the Fraser Institute, the Manning Centre, as Executive Director of Shock Trauma Air Rescue Society (STARS), President and CEO of Big Brothers Big Sisters Calgary, and in her current role as President and CEO of Enserva.

Throughout her career, Gurpreet has been a staunch advocate for Canadian energy and knows firsthand the positive contributions it makes to the Canadian economy. While at STARS for 8 years, Gurpreet helped expand the foundation from Alberta to cover three provinces across the western Canadian sedimentary basin and she was the executive lead working with Enserva on the STARS and SPURS Gala that has now raised more than $20 million for STARS across 30 years and counting.

Gurpreet grew up and was educated in Alberta with a degree in political science from the University of Lethbridge and a degree in law from the University of Alberta. While she has worked mainly in Calgary, her work includes accomplishments across Western Canada and nationally. She resides in Calgary with her husband and 2 children.

Craig is a senior people leader and public policy professional with deep connections in Canada’s energy industry. For more than a decade, and serving under seven different Ministers of Energy, Craig worked with the Government of Alberta, ensuring Alberta’s broad energy ecosystem stayed connected to government officials in Edmonton. During his time with the Government of Alberta he directly worked on specific files that are key to the energy service, supply, and manufacturing companies, including the Natural Gas Advisory Panel and the province’s Site Rehabilitation Program.

Strongly believing that the collective voice of business can make a positive impact on our political environment, Craig is excited to be back in an association role with Enserva. Prior to his time in government Craig worked with the Calgary Chamber of Commerce overseeing internal operations, membership programming, and special events. He also held a short-term contract position with CAPP in 2012. He was the owner & operator of a company involved in importing wine, beer, and spirits from 34 suppliers on four continents for over a decade.

Passionate about community and kids sports, Craig has served as a minor hockey coach for the Northwest Warriors, and over the past decade he has volunteered in a variety of capacities to help develop a high-performance fencing facility in Calgary.

Katy is a Canadian Registered Safety Professional with over 17 years of experience working in a variety of industries from well servicing, drilling, pipeline inspection, research and development, manufacturing, compressed gases and occupational health and safety compliance.

Katy’s passions include travel, human rights advocacy, behaviour-based safety, and risk management mitigation. Her sense of humor, global life perspective and tenacity empower her with the energy, drive and determination to strive for continuous improvement and positive change that will keep working Canadians healthy and safe.

Katy grew up on Vancouver Island and was educated in Alberta, obtaining a Bachelor of Science from the University of Calgary. While she has worked primarily in Alberta, her work includes accomplishments across Canada and in the United States. She currently resides in Calgary with her husband and son.

Allison is a senior marketing and communications leader with over 23 years of experience in the energy services sector, working for public and private companies in Canada, the U.S., and overseas.

Over her career, Allison has seen the highs and lows of this sector working in technical recruitment, drilling and production services, design and technology agencies, and engineering, procurement, and fabrication (EPF) firms. Her expertise spans the full breadth of marketing and communications, including brand strategy, digital and traditional marketing initiatives, crisis communications, events and tradeshows, investor relations, and training and development. Most notably, Allison was the head of marketing and communications with Strad Inc. (formerly Strad Energy Services) for 12 years and Compass Energy Systems for the last two years.

Allison holds a Bachelor of Arts in Communications Studies from the University of Calgary, an Accounting Certificate from S.A.I.T., and completed the Marketing Executive program at Queen’s University.

Taylor is a trusted public policy professional with a background in strategic communications, government relations, issues management, and research, spanning both the private and public sectors. With a career that includes roles within the Government of Alberta, the energy industry, and a national public relations firm, Taylor brings a variety of experiences to shaping and implementing effective policy strategies.

Within the Government of Alberta, Taylor contributed to initiatives spanning several ministries, gaining valuable insights into the intricacies of government operations and policymaking. With hands-on experience in shaping and advocating for impactful policy solutions, Taylor is a seasoned professional who strives to drive positive change through strategic policy initiatives and effective communication strategies.

Taylor holds a Master of Public Policy and a Bachelor of Arts in Economics and International Relations from the University of Calgary.

Lexie Krocker recently joined Enserva as a Policy Analyst with a robust background in international relations and development. She previously worked as a Policy Analyst at Public Services and Procurement Canada, where she supported complex policy issues related to major defence and marine procurements. Lexie’s expertise extends to Crown-Indigenous Relations and Northern Affairs Canada, where she played a role in treaty management and the implementation of self-government agreements. Lexie has also contributed to global health initiatives through her work with The World Bank Group and has experience in parliamentary procedures and constituency management from her time with the Canadian House of Commons.

Lexie’s academic credentials include a Master of International Relations from the University of Melbourne and an Honours Bachelor of Social Sciences in International Development and Globalization from the University of Ottawa. Her academic and professional journey is marked by her strong research capabilities, data management proficiency, and communication skills. Lexie is passionate about fostering positive change and navigating the complexities of the rapidly shifting energy landscape.